A MOBBERLEY pub has conducted research into what makes a perfect pint and found that it’s not just what’s in the glass that counts.

The Frozen Mop on Faulkners Lane, part of the Vintage Inns pubs, has uncovered the key ingredients to enjoying the perfect pint; and it apparently includes a comfy seat, good company and somewhere they can take the dog.

The research, which questioned 500 regular pub visitors on what factors influence their enjoyment of a pint of ale, found that the most important was the atmosphere at the pub, with over two thirds of respondents ranking it highest.

Just more than half, 58 per cent, claimed that it was the company they shared that made a difference, ranking the taste of the pint or the flavour of the ale a close second.

Juliet Oosthuysen, spokesman for Vintage Inns, said: “Although a good tasting, quality pint is hugely important and something we pride ourselves on with our fantastic range of real ales and beers, including regional cask ales; our research showed that there are a lot of other factors that can contribute to making it taste even better.

“In fact, 27 per cent of people, said that they enjoyed a beer more when they felt like they had earned it, for example after a long country walk or a hard day at work.

“A further 30 per cent claimed that where they sit has an impact, with ‘cosy’ seating preferred, and 45 per cent looked for a relaxing space to kick-back and put their feet up when enjoying a pint.”

The research was conducted to celebrate the pub’s recent partnership with CAMRA, an independent, voluntary organisation campaigning for real ale, which will see it offer a free pint of Doom Bar before 31 October, as well as 20p off all pints of real ale at its pubs for CAMRA members going forward.

For more information visit vintageinns.co.uk